List of products by brand HELMUT LANG
Helmut Lang, a fashion autodidact, set up a made-to-measure fashion studio in Vienna in 1977 and opened a boutique there in 1979, at the age of 23. His clothes were fairly successful in his native Austria, and, after presenting his work as part of an exhibition titled "l'Apocalypse Joyeuse" at the Centre Pompidou in Paris, initiated by the Austrian government, he branched out successfully to Paris in 1986 and created the label "Helmut Lang".
Lang is known for his minimalist, deconstructivist, and often severe designs. His fashion house became famous in the late 1980s for its simple but refined designs, its slim suits in black or white, its denim collection, and the use of high-tech fabrics.